Do you make website related decisions using analytics and usage data?   The December 1 Webmasters meeting will be about how analytics can help drive decision-making and help you understand more about your users.  This meeting will be aimed at a broad audience – no technical skills required.

Rachell Underhill at the Graduate School and Anita Crescenzi at the Health Sciences Library will share how they use data to drive decision-making (using Google Analytics).  Some questions they will address include:

  • What is the top used content?
  • What content should have more prominence on the site?
  • Which of two design alternatives has better usage?
  • What is the best time of day for website outages?
  • Which browser/operating systems/mobile devices should be supported?
  • Where are site visitors coming from?

If you use analytics or want to learn, come join us December 1 from 2-3:30pm in the Grad Student Center.  If you have questions, please feel free to contact Billy Hylton (billy_hylton@unc.edu), Rachell Underhill (runderhill@unc.edu) or Anita Crescenzi (amcc@email.unc.edu).