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Tag: Google Analytics

March 2017- Google Analytics: Out of the box techniques – Recap

Interested in learning more about what you can do with Google Analytics without needing to customize the tracking code? Come to the Graduate Student Center next Thursday at 2pm to learn about some tools and techniques that can be used on sites with the default Google Analytics configuration (i.e., sites in WordPress or another CMS.) I will also include some tips and ideas that more advanced analytics users should find useful.

This presentation is part of our Google Analytics series, if you missed the last session, you can review that presentation and related materials on the Webmasters site: Google Analytics Fundamentals.

Google Analytics: Out of the box

  • Location: Graduate Student Center (211A W. Cameron Ave.)
  • Date: Thursday, March 2, 2017
  • Time: 2:00 – 3:00 PM (room reserved until 3:30 for follow-up discussion)
  • This meeting will be aimed at a broad audience – no technical skills required.

If you have questions about Google Analytics or if there are specific topics that you would like to be addressed in this discussion,  please feel free to email them to me (runderhill@unc.edu) ahead of time. If you have had a analytics successes or faced any challenges with your analytics data, we want to hear about those as well!

Hope to see you there!

-Rachell

Presentation:

Bonus resources:

Google Analytics 101- Fundamentals presentation

Tracking code

Filtering referral spam, bots and spiders

Filtering internal traffic

Cross-domain/cross-subdomain tracking

Goals

Reporting Tools

Landing pages

April 2016 – Google Analytics Fundamentals

Please join us on April 7 @ 2:00PM  to learn more about Google Analytics Fundamentals. Rachell Underhill will lead this session and cover the basics of Google Analytics, from setting it up on your site to pulling and effectively using the data it provides. This meeting will be aimed at a broad audience – no technical skills required.

  • Location: Graduate Student Center
  • Date: Thursday, April 7, 2016
  • Time: 2:00 – 3:00 PM (room reserved until 3:30 for follow-up discussion)

If you have questions about Google Analytics or if there are specific topics that you would like to be addressed in this discussion,  please feel free to email them to Rachell (runderhill@unc.edu).


Media and documents from the presentation:


Associated Resources:

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