Interested in learning more about what you can do with Google Analytics without needing to customize the tracking code? Come to the Graduate Student Center next Thursday at 2pm to learn about some tools and techniques that can be used on sites with the default Google Analytics configuration (i.e., sites in WordPress or another CMS.) I will also include some tips and ideas that more advanced analytics users should find useful.
This presentation is part of our Google Analytics series, if you missed the last session, you can review that presentation and related materials on the Webmasters site: Google Analytics Fundamentals.
Google Analytics: Out of the box
- Location: Graduate Student Center (211A W. Cameron Ave.)
- Date: Thursday, March 2, 2017
- Time: 2:00 – 3:00 PM (room reserved until 3:30 for follow-up discussion)
- This meeting will be aimed at a broad audience – no technical skills required.
If you have questions about Google Analytics or if there are specific topics that you would like to be addressed in this discussion, please feel free to email them to me (runderhill@unc.edu) ahead of time. If you have had a analytics successes or faced any challenges with your analytics data, we want to hear about those as well!
Hope to see you there!
-Rachell
Presentation:
Bonus resources:
Google Analytics 101- Fundamentals presentation
Tracking code
Filtering referral spam, bots and spiders
Filtering internal traffic
Cross-domain/cross-subdomain tracking
Goals
Reporting Tools
Landing pages